Tom Ruwitch – Medium

Tom Ruwitch

Tom Ruwitch

Why Simple Words Sell More Than Big Ones

Have you ever been in a conversation with someone who peppers their speech with big, fancy words — just to show the world how smart they…

6d ago

Why Simple Words Sell More Than Big Ones

6d ago

Tom Ruwitch

Why You Don’t Need a Muse to Master Marketing

There’s a movie I like called The Muse.

Nov 7

Why You Don’t Need a Muse to Master Marketing

Nov 7

Tom Ruwitch

Old Codger Secrets for Marketing Success

Over dinner one night, my pals and I had one of those “back-in-the-day” conversations.

Oct 31

Old Codger Secrets for Marketing Success

Oct 31

Tom Ruwitch

How to Be a Better Listener So You Can Craft More Powerful Stories

The other day I was in a Zoom meeting with a group of prospects when…

Oct 24

How to Be a Better Listener So You Can Craft More Powerful Stories

Oct 24

Tom Ruwitch

Understand This and Your Marketing Will Be Better

I read something cool a while back.

Oct 17

Understand This and Your Marketing Will Be Better

Oct 17

Tom Ruwitch

A Great Subject Line and Why It Didn’t Work…

When a top-notch copywriter forwards to me an example of great marketing, I pay attention.

Oct 10

A Great Subject Line and Why It Didn’t Work…

Oct 10

Tom Ruwitch

The Right and Wrong Way to Win Prospects’ Trust

Stephanie Michelle was hunting for a job, and she wanted an edge.

Oct 3

The Right and Wrong Way to Win Prospects’ Trust

Oct 3

Tom Ruwitch

How They Got 28x Return Selling a Pile of Junk

Joshua and Rob bought 100 little thrift store objects because they wanted to prove a point.

Sep 26

How They Got 28x Return Selling a Pile of Junk

Sep 26

Tom Ruwitch

Lousy Customer Service

A while back, I went to a St. Louis Blues hockey game with my son.

Sep 19

Lousy Customer Service

Sep 19

Tom Ruwitch

How to Make LinkedIn Cold-Callers Flee

I get slammed by cold-call LinkedIn connection requests.

Sep 12

How to Make LinkedIn Cold-Callers Flee

Sep 12

Tom Ruwitch

Tom Ruwitch

Storytelling standout, helping transform content from boring to brilliant, marketing from frustrating to fruitful, & results from pitiful to profitable

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